Brand building is a crucial aspect of any successful business, and this holds true for the fashion industry as well. From established luxury brands to emerging designers, everyone needs to build a unique identity to stand out in the crowded market….
How Fashion Nova beats out Dior and Gucci to become the Most Googled Fashion Brand in the World
Fashion Nova, the American fast-fashion brand, has emerged as the most Googled fashion brand globally, beating out luxury giants like Dior and Gucci. This may come as a surprise to many, but the brand’s unique business model and social media strategy…