Black Friday Cyber Monday (BFCM) is the biggest shopping weekend of the year, and it’s just around the corner. With the rise of e-commerce and online shopping, BFCM has become an essential event for retailers and businesses to boost their sales and revenue. If you’re a business owner or marketer, you can’t afford to miss out on this opportunity. To help you plan for a breakthrough BFCM, here are three live workshops you can attend.
BFCM Bootcamp by Shopify
Shopify, the e-commerce giant, is offering a free BFCM Bootcamp to help businesses prepare for the shopping weekend. The workshop covers everything from creating a BFCM sales strategy to optimizing your website for conversions. The Bootcamp also includes live Q&A sessions with Shopify experts, so you can get answers to your most pressing questions.
One of the highlights of the workshop is the BFCM preparation checklist, which outlines all the essential tasks you need to complete before the event. This includes setting up your email marketing campaigns, creating social media posts, and optimizing your product pages. By following the checklist, you can ensure that you’re fully prepared for the big weekend.
BFCM Masterclass by Klaviyo
Klaviyo, the email marketing platform, is hosting a BFCM Masterclass to help businesses maximize their email marketing efforts during the shopping weekend. The workshop covers topics such as segmentation, automation, and personalization, which are crucial for creating effective email campaigns.
The Masterclass also includes case studies of successful BFCM email campaigns, which can provide inspiration and insights for your own campaigns. Additionally, Klaviyo is offering a BFCM email template kit, which includes pre-designed email templates that you can customize and use for your own campaigns.
BFCM Strategy Workshop by AdEspresso
AdEspresso, the Facebook and Instagram ads platform, is offering a BFCM Strategy Workshop to help businesses create effective ad campaigns for the shopping weekend. The workshop covers topics such as ad targeting, creative, and optimization, which are essential for creating high-performing ads.
The Strategy Workshop also includes live ad critiques, where AdEspresso experts will review and provide feedback on your ad campaigns. This can be invaluable in identifying areas for improvement and optimizing your campaigns for better results.
In conclusion, attending these live workshops can help you plan for a breakthrough Black Friday Cyber Monday. By learning from industry experts, getting access to valuable resources, and receiving personalized feedback, you can ensure that your business is fully prepared for the biggest shopping weekend of the year. So, what are you waiting for? Sign up for these workshops today and start planning for a successful BFCM!